Our mission is financial survival for LGBTQ+ people everywhere.
And being an independent publisher owned is simply a means we think is accessible and reachable by all LGBTQ+ people anywhere the internet exists.
But we get asked… aren’t you just an advertising company? What’s up with these crazy huge end-game ambitions. Is this even realistic? Maybe you’re just way too idealistic and have no credibility.

This is our end game, and actually even that is still our starting point.
Our end-game
Our purpose is LGBTQ, and we measure our goals in stages:
- GOAL 1: Support 1,000 LGBTQ publishers with $100k ad revenue per year
- GOAL 2: Have 5 publishers represented for each of the letters of LGBBBTTQQICCAAAAAAAAAAAPPPPPGGGGNFFGQGVGNCGFNB2SDOGESSMMMFFHK3G+ (lesbian, gay, bisexual, bigender, bicurious, transgender, transsexual, queer, questioning, intersex, cupiosexual, curious, asexual, allosexual, aromantic, acefluxsexual, ace-spec, agender, aroace, abrosexual, androgynous, androsexual, ally, pansexual, pangender, panromantic, polysexual, polyamorous, graysexual, grayromantic, gynosexual, gynesexual, neutrois, fraysexual, freyromantic, gender queer, gender variant, gender-nonconforming, gender-fluid, non-binary, two-spirit, demisexual, omnisexual, gender-expansive, skoliosexual, sateenkaari-ihminen, mahu, muxe, metis, fa'afafine, fa'afatama, hijra, kathoey, third-gender, this-acronym-is-long, etc)
- GOAL 3: Have 5 LGBTQ publishers represented for every variation of: race, religion, disability, culture, nationality, language, generation
- GOAL 4: Help 100 queer homeless youth launch publishing business with $100k ad revenue per year
- GOAL 5: Support 100 LGBTQ publishers with $100k ad revenue per year, for every state in the US and every country on Earth
- GOAL 6: eliminate homelessness for queer youth in the US
- GOAL 7: eliminate homelessness for queer youth in every country on Earth
- GOAL 8: eliminate homelessness for queer elderly
- GOAL 9: reduce hopelessness by 50% for queer youth
- GOAL 10: reduce suicide death by 50% for queer youth
- GOAL 11: reduce non-suicide death by 50% for queer youth
- GOAL 12: build an encyclopedia on love
- GOAL 13: facilitate $1b worth of pro-bono media to non-profits
So, there are 13 of our goals, and what’s after… is financial survival